RCBC Subsidiary Recognized During Asia Trailblazer Awards
RCBC and its credit card servicing entity, RCBC Bankard, were recently recognized for its key programs during the 2018 RBI Asia Trailblazer Awards.
Retail Banker International (RBI), the global publication for retail banking sectors with a strong focus on Asia-Pacific, recently concluded its 2018 Asia Trailblazer awards. The accolade celebrates the best and most innovative institutions and projects and highlight noteworthy initiatives that have established a strong foothold in the Asia-Pacific region over the last 18 months.
This year saw both RCBC and RCBC Bankard accepting awards at this year’s ceremony. RCBC received High Commendation for the Bank’s Excellence in Internal Communications, Marketing & Communications Category. Meanwhile, RCBC Bankard was recognized during the Product & Service Awards, receiving High Commendation for Best Card Offering. Specifically, the RCBC Bankard Diamond Mastercard was recognized for the world-class privileges and benefits it provides its cardholders while simultaneously being a card that enabled RCBC Bankard clients to provide goodwill to underprivileged Filipino children.
This also marks the 5th year in a row that RCBC Bankard is lauded amongst its financial peers in the Asia-Pacific region. The bank previously won in 2014 and 2015 for Product Excellence in Credit Cards for its Financial Budget Management Tool and Unli 0% respectively. In 2016 it received High Commendation for its Rewards Program that allows its cardholders to select how they want to be rewarded (Points, Airmiles, Cash Rebate). Finally, in 2017 RCBC Bankard received High Commendation for Best Card Offering and won the award for Best Loan Offering for their YOUR CASH!